Financial psychology · Behavioral finance

Less financial anxiety. More emotional clarity.

Money stress isn't really about the numbers. It's about the story behind them. We help individuals, couples, and families understand their money patterns, calm the anxiety, and make confident financial decisions.

Book a Free Discovery Call → See how it works
Individuals · Couples · Families
Couple reviewing their finances together on a tablet in their kitchen
Smiling woman in a yellow blazer holding a tablet
Two colleagues working through something together on a laptop
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“Feel confident with your money, not overwhelmed by it.”

WEALTHCARE THERAPY
Why it matters

Three out of four Americans say money is their #1 source of stress.

Financial stress is emotional stress. Budgets and spreadsheets don't fix it on their own. We work on both: the feelings and the follow-through.

Source: American Psychological Association

Sound familiar?

Smart, successful, and still stuck on money.

Most of our clients aren't bad with money. They're doing well by most measures and still feel unclear, avoidant, or out of control. Start wherever you are.

Young man sitting by a window, thinking
If you feel behind

“Everyone else seems to have it figured out.”

You're comparing your behind-the-scenes to everyone's highlight reel. Behind is a feeling, not a fact.

Start with a 1:1 call →
Professional man in a suit sitting at a café table with coffee
If you earn well but feel stuck

“I make good money. Why don't I feel secure?”

More income doesn't quiet an old money story. It usually makes it louder. Clarity starts with the belief, not the balance.

Explore Money Mindset Coaching →
Couple reviewing their finances together on a laptop
If money causes tension

“We keep having the same fight about money.”

You're not just arguing about dollars. You're bringing two different money histories into one home.

Explore Couples Financial Therapy →
The shift

What changes when you heal your money mindset?

Small shifts lead to big breakthroughs. Flip the switch to see the difference.

  • Money talks turn tense, or don't happen at all.Conversations about money feel calm, not tense.
  • Decisions sit on the to-do list for months.Decisions get easier and faster.
  • Spending is how stress gets handled.Spending lines up with your values, not your stress.
  • Home, investing, retirement all feel like “someday.”Long-term goals feel within reach.
How it works

A simple, supportive three-step process.

Psychology plus practical strategy. We start with the why, then build the how.

1

Awareness

Identify your money beliefs, financial patterns, and emotional triggers, including where they came from.

Money scriptsFinancial flashpoints
2

Alignment

Reframe old beliefs and build new habits that match your goals and values.

Cognitive reframingBehavioral experiments
3

Action

Leave with a personalized financial wellness plan and clear next steps.

Values-based spendingDefining “enough”
Ways to work together

Support for every money relationship.

Not sure which fits? That's what the free discovery call is for.

Woman in glasses smiling calmly while holding a coffee mug1:1

Money Mindset Coaching

For individuals who want to feel confident with money and build habits that stick.

  • 50-minute weekly or bi-weekly sessions
  • Understand your money beliefs and triggers
  • Calm financial anxiety and decision paralysis
  • Personal habit plan, worksheets, and email support
Begins with a free 15‑minute callBook a free call
Couple standing close together outdoors in autumn, smilingCOUPLES

Couples Financial Therapy

For couples who want more peace, less conflict, and goals you actually share.

  • Individual 50-min sessions first, then 75-min joint sessions
  • Talk about money without defensiveness
  • Move from “mine vs. yours” to a shared vision
  • Customized joint-plan workbook and check-ins
Begins with a free 15‑minute callBook a free call
Family of four posing together by a lake at sunsetFAMILY

Family Wealth Coaching

For families building healthy money habits across generations, from raising money-confident kids to preparing for wealth transfer.

  • 90-minute weekly or bi-weekly sessions
  • Align values, priorities, and long-term goals
  • Family values and money philosophy worksheet
  • Annual family financial vision plan
Begins with a free 15‑minute callBook a free call
Woman smiling while working on a laptop at a caféONE SESSION

One-Time Intensive

A focused deep dive on one pressing financial or emotional challenge.

  • 90-minute session
  • Personalized action plan
  • 7 days of follow-up support by email
Begins with a free 15‑minute callBook a free call
Every money story

Different lives. Same need for clarity.

Constance Knight, founder of WealthCare Therapy
FBS® · MBACertified Financial Psychology &
Behavioral Finance Specialist
Meet the founder

Constance KnightFounder, WealthCare Therapy

Constance is a certified financial psychology and behavioral finance specialist who works where wealth, behavior, and personal transformation meet. She founded WealthCare Therapy to help individuals, couples, and families build healthier mindsets, habits, and emotional resilience, so they can build wealth with purpose and confidence.

Her approach pairs financial psychology with sound financial strategy: you get to the why behind your money decisions, then build a plan that actually fits your life.

FBS®Financial Psychology Institute; Creighton University
MBAThe UCLA Anderson School of Business
BBA, FinanceUniversity of Texas at Austin

Our services are educational and coaching-based and do not constitute psychotherapy, mental health treatment, or individualized investment advice.

Free discovery call

Let's take the next step together.

A free 15-minute, no-pressure conversation to understand your goals and see if we're a good fit.

  • Talk it through. Share what's on your mind about money. No prep needed.
  • Get clarity. Leave with a clearer picture of what's driving the stress.
  • Choose your path. 1:1, couples, family, or a one-time intensive.

Every conversation is handled with care and confidentiality.

Free 15-Minute Discovery Callwith Constance Knight · Video call
  • 15 minShort and focused
  • FreeNo obligation
  • VideoFrom anywhere

Choose a time that works for you. You'll get a confirmation and calendar invite as soon as you book.

Book your free 15-minute call → Opens our secure scheduling page in a new tab
FAQ

Good questions to ask.

Still wondering? Bring it to your free call.

Book a Free Call →
Is this therapy or financial planning?
Neither, exactly. This is financial psychology and behavioral coaching. We focus on mindset, habits, and emotional clarity, the things that decide whether a financial plan actually works for you.
Do we talk about actual numbers?
Yes, where it helps. The goal is emotional clarity and better decisions, not spreadsheets for their own sake.
Do I need to know anything about money to start?
No. Come as you are. No judgment, no jargon.
Can my partner and I do this together?
Yes. Couples Financial Therapy starts with an individual session for each of you, so each person's money history gets heard, then moves into joint sessions where you build a shared plan.
Will you tell me what to invest in?
No. We don't provide individualized investment advice. We help you understand the beliefs and behaviors behind your decisions so you can work confidently with your own financial professionals.
What happens on the discovery call?
We talk about what's going on, what you'd like to feel instead, and which option (1:1, couples, family, or an intensive) fits best. There's no cost and no obligation.